JBoye Aarhus 2013 – Web & Intranet conference
This November Marianne Kay will be speaking at JBoye Web & Intranet Conference in Aarhus, Denmark about Web Content Management and the role that Service Providers – digital agencies, system integrators and the like – play in WCM projects. Her talk is based on extensive research that Digital Clarity Group have undertaken in WCM Service Providers space. (The results of this research is published in The Guide to Service Providers for Web Content and Customer Experience Management.)
JBoye conference offers workshops and sessions across ten subject areas:
- Digital strategy
- User Experience
- Social media
- Content strategy
- Content management
Such a variety of topics brings together digital managers from both IT and Marketing side, and anywhere in between. Web strategists, intranet managers, content management professionals, online marketing experts, usability specialists, web designers and web developers come to Aarhus from all over the world to share their insights, frustrations, knowledge and experience.
This year we will be on the lookout for marketing technologists too – an emerging role that combines business focus and customer-centric approach with the ability to understand and act on data insights.
The conference consists of three-hour workshops on Tuesday, and a series of presentations on Wednesday and Thursday. Amongst the speakers there are world-class digital leaders and strategists such as:
- Tracy Green, Head of Online Services, UK Parliament
- Beverley Brown, Director, International Content, PayPal
- Bob Johnson, Higher Education Marketing Consultant, Bob Johnson Consulting
- Carolyn Clarke, Intranet Manager EMEA, AIG
- Leah Weston Kaae, Senior Strategic Planner at LEGO
- Patricia Eagan, Sr Manager, Web Communications, The Jackson Laboratory
Most importantly though, besides all the fun and knowledge, JBoye offers unmatched opportunities for business networking. JBoye team works hard to make sure that everyone who attends the conference gets the most out of it. At JBoye you will be able to meet and talk to other web professionals in a sales-free, relaxed environment. You will be introduced to individuals with similar interests and background, and there will be plenty of informal opportunities during various social events throughout the day and in the evening.