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Research

At the core of Digital Clarity Group is the research that we do across our four areas of focus. But, rather than presenting abstract notions of the implications of emerging technologies and market trends, we advise our clients on specific and pragmatic approaches about how disruptive technology, new business processes and emerging trends will change their business strategy. The research we conduct is presented through a variety of channels, including formal reports, ongoing series, books, presentations and online webcasts. We do not, as a practice, “grade” technology vendors or solutions. Rather, our research focuses on the effective implementation of technology – where the needs of buyers meet the capabilities of vendors and are supported by implementation teams to provide effective solutions. We do offer sponsorship of research and white papers, called DCG Insights, that fall within our Research Agenda. But under no circumstances do we accept payment for favorable positions, or for forwarding a vendor’s point of view.

If your company would like to introduce your solution to a DCG analyst, please visit our vendor briefing area to learn more about how to submit a request. You do not need to be a client in order to secure a briefing with our analysts. If you’re a Service Provider in charge of implementing technology solutions within the areas we cover – we invite you to contact us as well. We’d very much like to include you as part of our ongoing research. And if you’re a business stakeholder looking for technology to support your customer experience strategy, we invite you to peruse our blog and our existing research library. We hope it’s useful to your work. And, if we can be of assistance in helping you to further your selection process, please feel free to contact us.

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