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DCG research and articles about: Allen Bonde

Digital Clarity Group

Allen Bonde featured in ZDnet, Forbes

Wednesday December 4 2013, New York – Digital Clarity Group Partner and Principal Analyst Allen Bonde has recently published a groundbreaking study on Small Data called Thinking Small: Bringing the Power of Big Data to the Masses.  As part of his expertise in this area, Bonde has been sharing his knowledge across different networks. His latest thoughts… read more >

Digital Clarity Group

Allen Bonde writes about Small Data for Direct Marketing News

Thursday November 14 2013, New York – A new piece by Allen Bonde, Partner & Principal Analyst at Digital Clarity Group, has been featured in Direct Marketing News. The piece entitle, “Think Small to Turn Big Data Insights Into Everyday Value,” was published on Monday November 11. It discusses the benefits of breaking down the barriers… read more >


Announcing DCG’s Bringing the Power of Big Data to the Masses Report

Big Data is all the rage, yet many organizations are struggling to move beyond the hype and apply big data analytics in practical, measured steps. First, most big data investments to-date ($10 billion and counting according to IDC) have focused on “upstream” systems and tools for technical folks vs. apps and tools for people who… read more >


Digital Pulse Summit 2013: Highlights

Digital Clarity Group hosted the first-ever Digital Pulse Summit in Boston on October 16 – 17. Business leaders, digital marketers, customer experience champions, content marketing strategists, IT professionals, and marketing technologists came together for two days of workshops, inspirational keynotes, focused sessions and networking. Conference attendees sought a greater knowledge and understanding of the digital… read more >


SAP Bets Big on Big Data and Platform Play

At this past week’s TechEd 2013 event in Las Vegas, SAP signaled loud and clear that it’s betting big on big data and positioning its HANA technology as a platform for growing the company’s ecosystem of app providers and developers. In addition to the announcement of new design services, cloud offerings, and enhanced access to… read more >

Digital Clarity Group

Join Allen Bonde in Big Data webinar Oct. 30

Monday October 21 2013, New York – Don’t miss Partner & Principal Analyst Allen Bonde speaking in an upcoming webinar Wednesday October 30th at 10:00am PST / 1:00pm EST. “Get Big Data Value from Social Media – A Webcast with Digital Clarity Group” will feature ideas and discussions around ideas such as:  How social media… read more >

Digital Clarity Group

Allen Bonde to speak at Oracle Open World September 25

Friday September 20 2013, New York – Allen Bonde, Partner & Principal Analyst at Digital Clarity Group, will be co-presenting a session at Oracle OpenWorld in San Francisco next week. His session is titled “Humanizing Your Digital Web Experiences.” For more information see: Going to be there? Drop us a line @just_clarity or @abonde


Simple Sells

I’ve been writing and speaking a lot about small data as an approach for bringing the power of big data to the masses (the subject of our current multi-client study which will hit the street in mid-October). But what’s interesting is that the small data philosophy also applies to design and advertising and how we… read more >

Digital Clarity Group

HubSpot Broadens Offerings for Big and Small Company Marketers – and Sales Teams Too

At this week’s INBOUND event, HubSpot made a number of noteworthy announcements, especially around its Content Optimization System, Social Inbox (which I previously covered), new reporting engine and “Signals” tool for sales teams. As discussed in my last post looking at HubSpot’s growth and outlook, I called out several areas/challenges the company needed to address,… read more >

Digital Clarity Group

Meet us At Inbound Marketing Conference August 19-22

Friday August 16, 2013, New York – We’re happy to announce that two members from the awesome DCG team will be at Inbound Marketing Conference, August 19 – 22, 2013 in Boston, MA. Allen Bonde, Partner and Principal Analyst, and Elise Segar, Partner and Head of Client Relations, will be attending the conference. Inbound is… read more >

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