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DCG research and articles about: CMO summit

CMO Insight Summit

Meet Scott Liewehr at the fall CMO Insight Summit, an executive forum for chief marketing officers and digital leaders who want to share their experiences and learn from their peers. The Summit explores topics such as getting ahead of the curve with an effective digital strategy, delivering a seamless and cohesive brand experience across traditional and digital channels, and driving results through effective storytelling. The keynote speaker is Rahul Khanna, global head marketing negotiations for Uber.  Delegates represent leading brands including Tyson Foods, Starbucks, Bacardi, and Beachbody. The Summit takes place at the Fairmont Mayakoba, Riviera Maya, Mexico.

Scott will moderate a round table that kicks off the Summit on the evening of day one. He’ll also present a workshop on key issues that leaders must consider when engaging and managing partners for successful digital transformation. He includes insights from voice-of-the-customer feedback on partner performance, gathered from global marketing technology buyers.   

Contact us to arrange a time to meet with Scott onsite or to connect in advance of the Summit. Reports relevant to the topic that Scott will address include Go Live is Just the Beginning: Digital Transformation Requires a New Approach to Technology Implementation and Five Types of Customer Experience Management Service Providers.

 

CMO Data Insight Summit

Meet Scott Liewehr and Jake DiMare at the GDS CMO Data Summit in beautiful Sarasota, Florida. The Summit brings together senior decision-makers and business leaders from across multiple industries in North America. The focus is on the most pressing challenges and opportunities for data-driven marketers.

Planned topics include monetizing data and building new revenue models; making the most of customer data, and moving from data to insight to action; and capitalizing on mobile and location-based data. Executive delegates from companies including GE, USAA, UPS, Comcast, and Wal-Mart will be on hand to share their experiences and contribute to conversations in workshops, panels, and round tables.

For analysis related to the Summit themes, read Jake’s blog post on “Pushing the Creep Factor with Customer Data,” and this post by Tim Walters about customer data and privacy.  Contact us in advance to set up a time to connect with Jake or Scott at the Summit.

 

8th CMO Summit US

Re-Evaluate, Re-Shape, Re-Connect – Marketing Leadership in a Culture of Change

In October 2016 the 8th Annual Next Generation CMO Summit will bring together a select group of 100 senior marketing decision makers and business leaders from across North America. Scott Liewehr and Jake DiMare will be attending to lead roundtable workshops and Jake will be speaking on Digital Transformation.

NG Chief Marketing Officer US

Re-Evaluate, Re-Shape, Re-Connect – Marketing Leadership in a Culture of Change

In October 2016 the 7th Annual Next Generation CMO Summit will bring together a select group of 100 senior marketing decision makers and business leaders from across North America. Scott Liewehr and Jake DiMare will be attending to lead roundtable workshops and Jake will be speaking on Digital Transformation.

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GDS Digital Marketing Leaders Summit

August 29-31, 2016. San Deigo, CA USA Analyst speaking: Scott Liewehr Event website: GDS NG  Digital Marketing Leaders Summit read more >

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CMO Digital Leaders Europe

April 5-7, 2016. Dublin, Ireland. Tim Walters leads roundtables, panels, and workshops. Event website: CMO Digital Marketing Leaders Summit read more >

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CMO Summit Europe 2016

March 8-10, 2016. St. Andrews, Scotland, UK. Cathy McKnight will lead roundtables, panels, and workshops. Event website: CMO Europe Summit read more >

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CMO Digital Marketing Leaders Summit 2015

November 16–18, 2015. Where: Houston, TX, USA. Mary Laplante, and Connie Moore lead roundtables, panels, and workshops. Event website: CMO Digital Marketing Leaders Summit 2015 read more >

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3rd CMO Europe Summit

November 17-19, 2015, 2015. Dublin, Ireland. Tim Walters, Scott Liewehr, and Cathy McKnight lead roundtables, panels, and workshops. Event website: 3rd CMO Europe Summit read more >

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CMO Digital Leaders Europe

Sep 29 – Oct 1, 2015. Hilton The Hague, The Netherlands. Tim Walters, Scott Liewehr, and Cathy McKnight lead roundtables, panels, and workshops. Event website: CMO Digital Leaders Summit read more >

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