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DCG research and articles about: CMO

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CMO Summit Europe 2016

March 8-10, 2016. St. Andrews, Scotland, UK. Cathy McKnight will lead roundtables, panels, and workshops. Event website: CMO Europe Summit read more >

NG_CMO

CMO Digital Marketing Leaders Summit 2015

November 16–18, 2015. Where: Houston, TX, USA. Mary Laplante, and Connie Moore lead roundtables, panels, and workshops. Event website: CMO Digital Marketing Leaders Summit 2015 read more >

cmo-summit-europe

3rd CMO Europe Summit

November 17-19, 2015, 2015. Dublin, Ireland. Tim Walters, Scott Liewehr, and Cathy McKnight lead roundtables, panels, and workshops. Event website: 3rd CMO Europe Summit read more >

cmo-summit-europe

CMO Digital Leaders Europe

Sep 29 – Oct 1, 2015. Hilton The Hague, The Netherlands. Tim Walters, Scott Liewehr, and Cathy McKnight lead roundtables, panels, and workshops. Event website: CMO Digital Leaders Summit read more >

Free Developer Report

The Big Data Continuum: From Data Scientists to Empowered Business People

The amount of words that have been uttered and written about big data over the past four years is astounding. If big data hasn’t become a big topic in your organization, it will. And it’s probably sparked many conversations, even if the technology hasn’t arrived yet at your firm. At this point you may be… read more >

Risk Uncertainty

Who Drives Customer Experience: The CIO, The CMO, or Fill-In-The-Blank?

How many times have you heard or read about the demise of the CIO?  The way some experts describe it, these poor, unlucky professionals are slowly going extinct, what with cloud and systems integrators and who knows what else taking over their jobs.  According to the demise storytellers, the CIO is quickly becoming a mid-management… read more >

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Why I joined Digital Clarity Group: When digital and personal disruption collide

After a two-year hiatus from the world of work I’m back at it again, having just joined Digital Clarity Group as senior vice president, research. (Here’s the bio.) You may be wondering, why now? And why DCG?  Good questions. Why now? The “why now” is easy. I left the workforce in January 2013 because of a… read more >

Free Developer Report

Beyond Marketing: Why Digital Disruption Requires a Deeper Transformation

The forces of digital disruption have toppled established business models, magnified the significance of digital channels and competences, and initiated the “customer-centric era.” CMOs and their marketing organizations would seem to be ideally positioned to lead organizational response, as they typically own the customer relationship and have developed sophisticated methods for understanding and communicating with… read more >

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Next Generation CMO Summit Europe 2014

October 28-30, 2014, Trump Turnberry Resort, Scotland, UK. The CMO Summit Europe, in partnership with Digital Clarity Group, brings together 60 senior decision makers and business leaders from across the region. Event website: Next Generation CMO Summit Europe 2014 read more >

Digital Clarity Group

Allen Bonde featured in ZDnet, Forbes

Wednesday December 4 2013, New York – Digital Clarity Group Partner and Principal Analyst Allen Bonde has recently published a groundbreaking study on Small Data called Thinking Small: Bringing the Power of Big Data to the Masses.  As part of his expertise in this area, Bonde has been sharing his knowledge across different networks. His latest thoughts… read more >

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