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DCG research and articles about: content

Elephants balancing on ball

Content Governance: Building the team

In part one of this epic tale, we addressed the elephant in the content team room: governance. In this, part two, of the content governance tale, let’s look at building the team that will help ensure the right content, gets to the right channel, at the right time, to meet the needs of its audiences. As… read more >

Scott Liewehr

Intelligent Content Conference 2016

March 7-9, 2016. Las Vegas, NV, USA. The Best Tools for Multi-Channel Publishing moderated by Tim Walters The New Marketing Stack: Necessary Tools, from Content Strategy to Marketing Automation by Scott Liewehr Beyond Multi-Channel Publishing: Care and Feeding of the Omnivorous Consumer by Tim Walters Event website: Intelligent Content Conference 2016 read more >

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Two Countries, One Customer: Navigating the Content and Commerce Divide

When I travel to countries that share a border, I love seeing how those countries may have little in common – speak different languages, eat different foods, and have different customs – and yet manage to communicate and co-operate so that people can cross back and forth easily between the two. From a traveler’s perspective,… read more >

icc

Intelligent Content Conference 2015

March 25, 2015. San Francisco, CA, USA Content Is What We Are: Bridging The Gap Between Relevant Experiences & Intelligent Content by Robert Rose Event website: Intelligent Content Conference read more >

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