When the large technology research firms produce foolhardy reports, our response is typically an eye-roll – Ho hum, there they go again. But, while mostly futile, those vendor plot graphs generate a lot of revenue, so we understand that they have to churn them out regularly to keep the business afloat, and thus, the resulting reports can’t all be… read more >
DCG research and articles about: Eloqua
Happy New Year. Here we are in 2014 and Web Content Management is in a funk. Yep, I said it. The entire sector is in danger of becoming an afterthought. Ask yourself a question: when was the last time a WCM solution provider actually made some really interesting news, or got the market talking about… read more >
Oracle buying Eloqua for $871 million is a BIG deal. A big deal that is good for those who own Eloqua stock (as my colleague Robert Rose said, “Merry Christmas Eloqua employees”), but maybe not something to toast if you are an Eloqua customer. Time will tell that tale. All-in-one solution With this announcement, Oracle… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.
What Our Clients Say
Digital Clarity Group has exceptional resources that are professional, deeply knowledgeable, experienced, and highly supportive... read more >
IT Director of Applications,
Presbyterian Homes and Services