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DCG research and articles about: Horace Dediu

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How does Apple avoid disruption? (And what does it mean for CEM?)

[In a few hours, Apple will report earnings for the calendar year Q1 (Q2 of their fiscal year 2015).  The numbers will not exceed the record-breaking previous holiday quarter, but analysts are predicting solid returns. There are even some signs that Wall Street’s on-going and obstinate blindness to what makes Apple tick (tock) is on the… read more >

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Apple Watch and a new kind of “systems integration” for CEM

In a recent piece on his Asymco blog, Horace Dediu tackles the question of how to predict what category Apple might enter next. (Specifically, whether they will build a car.) However, I think the piece exposes some essential but overlooked elements of customer experience management. It ought to be required reading for anyone involved with… read more >

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