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DCG research and articles about: jobs-to-be-done

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How does Apple avoid disruption? (And what does it mean for CEM?)

[In a few hours, Apple will report earnings for the calendar year Q1 (Q2 of their fiscal year 2015).  The numbers will not exceed the record-breaking previous holiday quarter, but analysts are predicting solid returns. There are even some signs that Wall Street’s on-going and obstinate blindness to what makes Apple tick (tock) is on the… read more >

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