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DCG research and articles about: pelz-sharpe

Digital Clarity Group

The ‘employee customer’ experience

Last week in New Orleans I hosted a roundtable at AIIM16, the long running annual technology conference focused on information management. My session was entitled ‘Improving the Customer Experience’, and frankly I expected a sparse turnout as CX is not normally thought of as high on the back office IT agenda. Hence, we arranged only… read more >

Digital Clarity Group

A few tips on how to negotiate the right price for CEM technology

Most analyst firms stay well clear when it comes to the tricky topic of prices for technology. The assumption is that vendor clients of the analyst firm may take umbrage – so the mysterious work of finding out what a new software product/project will actually cost is left to the buyer to fathom out. So,… read more >

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