Everyone knows that technology projects are laden with risks. But, until now, has anyone ever proven that the anticipation and mitigation of risk is the #1 activity that is most highly correlated with outcomes? Well, it’s true. Donald Rumsfeld is famous for describing risks as the “unknown unknowns”: “[T]here are known knowns; there are things we know we know…. read more >
DCG research and articles about: POSSIBLE
It’s been a particularly busy couple of weeks for Wunderman, one of the largest digital agencies in the WPP network of companies. Since the beginning of June, the company has: acquired an agency in Spain called The Cocktail; forged a partnership with Salmon, a U.K. based commerce agency that is also part of the WPP network, to create… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.
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IT Director of Applications,
Presbyterian Homes and Services