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DCG research and articles about: Salesforce

salesforce-connections

Salesforce Connections 2016

May 10-12, 2016. Atlanta, GA, USA. Analyst attending: Alan Pelz-Sharpe. Event website: Salesforce Connections read more >

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DreamForce 2015

September 15-18, 2015. San Francisco, CA, USA. Event website: DreamForce ’15 read more >

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Revisiting Some Assumptions About SMBs and E-commerce in the Age of Customer Experience

It’s that time of year where it seems like everyone in the known universe and beyond is either organizing conferences, preparing to exhibit or speak at them, or attending them. Accompanying the raft of conferences are announcements and press releases galore, and one in particular from the #IRCE15 event taking place in Chicago this week caught… read more >

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Salesforce Connections 2015

June 16-18, 2015. New York, NYC, USA. Event website: Salesforce Connections 2015 read more >

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OpenText, Demandware, and Salesforce.com are all on a buyer’s shortlist. What are they buying?

Give up? Yeah, me too. We’ve been known to critique technology rankings such as the Wave and Magic Quadrant here at DCG, since we don’t think they provide much actionable insight, and we usually add a little color commentary to spice things up. However, in the case of Forrester’s new Digital Experience Delivery [DEaD?] Platforms Wave, I… read more >

Digital Clarity Group

At the Crossroads: Can HubSpot Become the Next Salesforce?

Happy companies create happy customers. This is one of the themes that comes through when you visit HubSpot. That, and the fact that they measure everything and are particularly open – from their office environment, to the financials they post (as a private company), to the way they share a lot of content about their… read more >

Social CRM

In search of real, practical Social CRM

The search for next big thing when it comes to Customer Relationship Management has been a long, strange trip for those of us who remember when Siebel was battling it out with Brock and Saratoga, and cloud computing was still a gleam in Eric Schmidt’s eye.  But here we are, a dozen years after the… read more >

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