Ask a group of people who have recently served as key participants of a recent digital experience (DX) technology implementation, led by a digital partner (systems integrator, consultancy, or digital agency) at their respective organizations, and you will get a wide variety of responses. One person thinks their project went smoothly. Another person cites a… read more >
DCG research and articles about: VOCalis
Customers Tap Digital Agency for Excellence in Implementing Adobe Experience Manager In our continued efforts to help organizations deliver world-class customer experience through partnerships with best-fit technology vendors and digital partners, we are happy to present London-based digital agency Cognifide with the 2018 VOCalis Award of Excellence in implementing Adobe Experience Manager. This is the first award… read more >
January 23, 2018, New York – Digital Clarity Group, Inc., the research and advisory firm that helps organizations deliver world-class customer experience through partnerships with best-fit technology vendors and digital partners, today announced that digital agency Cognifide has received a 2018 VOCalis Award of Excellence in implementing Adobe Experience Manager. This is the first award that… read more >
In their quest to improve the experiences they deliver to their customers and under pressure to move more business online, companies are increasingly looking at upgrading or replacing their existing web content management systems (WCMs) and their ecommerce systems at the same time. Due to the complexity of adding just one business-critical platform, let alone two, this… read more >
A Voice of the Customer Approach for Choosing Really Great Service Providers for Customer Experience
Customer Experience (CX) initiatives can be extremely complex or relatively straightforward – depending on whether the focus is on 1) customer experience management (CEM) by transforming the CX and reinventing customer-facing business processes across the organization, or 2) implementing technologies such as a content management system (CMS), customer analytics, or e-commerce. But no matter what… read more >
What are the ingredients for a successful technology implementation for customer experience management? Obviously, selecting the right technology is important. And yet, with all the high-quality technology choices available, an astonishingly high number of technology implementations fall short of success. The Standish Group, a research firm that tracks the state of the software development industry, found in a survey of 50,000 IT… read more >
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Digital Clarity Group explores the topic of avoiding a digital transformation disaster with better agency partner selection.
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.
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