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Author Archive | Digital Clarity Group

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Higher Ed Slow To Shift to Digital Experiences

According to Digital Transformation in Higher Education, delivering “experiences” to education customers — above and beyond publishing content — remains “aspirational” for public universities. For example, people involved in content development — web managers, marketers and other decision-makers — know they should be doing more to engage prospective and current students. But they’re simply “overwhelmed… read more >

intranets

PODCAST: Successful Intranet Must-haves

How can you create an intranet that employees want to use? What are the essential components of an engaging intranet? How important is the ability to reach out to other colleagues through corporate intranet? Who is best placed to take ownership of the intranet today – HR, Corporate Communications, or IT? Should intranet be managed… read more >

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Intranets for Employee Communications

June 21-23, 2016. San Diego, CA, USA. How To Develop A User-Centric Intranet That Will Improve Engagement, Collaboration, Information Sharing, And Achieve Results by Cathy McKnight Designing An Intranet With Your Employees In Mind – Improve Adoption, Collaboration, And Productivity by Cathy McKnight and Randy Kirsch Event website: Intranets for Employee Communications read more >

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Beyond the Buy Button: Using Shoppable Content as a New Revenue Stream

Virtually any publisher can benefit from shoppable content because it’s a way to keep consumers on their sites instead of forcing them to go elsewhere to buy, according to Jill Finger Gibson, principal analyst with Digital Clarity Group. It could potentially benefit B2B publishers as well, but B2B transactions tend to have a greater degree… read more >

Free Developer Report

Digital Transformation in Higher Education: How Content Management Technologies and Practices Are Evolving in the Era of Experience Management

The forces of digital disruption are radically altering how customers access and consume information, communicate and socialize, and shop and purchase. Connected devices, social networks, cloud services, and other innovations have essentially inverted traditional relationships between buyers and sellers, customers and brands – including students and schools. In this study Digital Clarity Group explores how… read more >

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Box Goes Global, Addresses EU Concerns With Zones

Egnyte, for its part, leverages Google Cloud. Pelz-Sharpe called Syncplicity a “small player” and Egnyte “interesting.” But at the end of the day, the file sharing game is between two vendors, he said, Dropbox and Box. Box, for its part, has outgrown its EFSS roots. Pelz-Sharpe told CMSWire that when he talks to clients about… read more >

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Digital Clarity Group Begins Fifth Year with New Leaders and Innovative VOCalis Service

April 12, 2016, New York – Digital Clarity Group (DCG), the award-winning research and advisory firm focused on customer experience management (CEM), marked the beginning of its fifth year in business with announcements about new leadership hires and a major new service called VOCalis. Both developments are aimed at driving continued growth and innovation. DCG’s… read more >

techcrunch

Rumors swirl EMC wants to dump Documentum ahead of Dell acquisition

Just last month Dell dumped Perot Systems for $3.05 billion, around half of the reported asking price. Other deals are reportedly in the works for Quest and Sonicwall. Now it’s time for the baby to sell some stuff too and Documentum is a logical choice. As for Documentum, it could actually be a relief for… read more >

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Are Venture Capitalists Crazy or Is Slack Really Worth $3.8B?

Digital Clarity Group analyst Alan Pelz-Sharpe looks at Slack a little differently. Slack is much more than a chat application — it was one of the first to try to provide a platform for communicative work beyond emails,” he told CMSWire. “Email is still important but in (for example) journalism and media, the discussion is… read more >

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PEX Exchange

June 20-21, 2016. Pinehurst, NC, USA. Analyst speaking: Connie Moore Event website: PEX Exchange read more >

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