A study of college and university digital content management practices found schools are doing little more than publishing content, missing opportunities to deliver experiences and better engage students. Campus Technology reports the study, commissioned by five companies interested in higher ed digital business opportunities, found many schools overwhelmed by basic demands of maintaining the institution’s… read more >
The rush to cloud-based software-as-a-service (SaaS) business models by traditional enterprise software companies and startups alike has been revolutionary in both the speed of the shift and the impact it is having on technology buyers. KM vendors and what would have once been labeled knowledge management software, which today comes under a variety of guises… read more >
According to Digital Transformation in Higher Education, delivering “experiences” to education customers — above and beyond publishing content — remains “aspirational” for public universities. For example, people involved in content development — web managers, marketers and other decision-makers — know they should be doing more to engage prospective and current students. But they’re simply “overwhelmed… read more >
Virtually any publisher can benefit from shoppable content because it’s a way to keep consumers on their sites instead of forcing them to go elsewhere to buy, according to Jill Finger Gibson, principal analyst with Digital Clarity Group. It could potentially benefit B2B publishers as well, but B2B transactions tend to have a greater degree… read more >
Egnyte, for its part, leverages Google Cloud. Pelz-Sharpe called Syncplicity a “small player” and Egnyte “interesting.” But at the end of the day, the file sharing game is between two vendors, he said, Dropbox and Box. Box, for its part, has outgrown its EFSS roots. Pelz-Sharpe told CMSWire that when he talks to clients about… read more >
Just last month Dell dumped Perot Systems for $3.05 billion, around half of the reported asking price. Other deals are reportedly in the works for Quest and Sonicwall. Now it’s time for the baby to sell some stuff too and Documentum is a logical choice. As for Documentum, it could actually be a relief for… read more >
Digital Clarity Group analyst Alan Pelz-Sharpe looks at Slack a little differently. Slack is much more than a chat application — it was one of the first to try to provide a platform for communicative work beyond emails,” he told CMSWire. “Email is still important but in (for example) journalism and media, the discussion is… read more >
“Many vendors, a lot of customers, don’t perceive themselves as digital,” said IDC analyst Leslie Rosenberg. “It is incumbent on Cisco to enable their partners to have that discussion. It is not an IT conversation, it is a business conversation.” Not everyone will be able to make that transformation, however. Alan Pelz-Sharpe, vice president and… read more >
One part of the acquisitions may not be so coincidental. Aperto and ecx.io are German companies. Chicago-based Accenture Interactive — one of the major competitors for IBM in this space — has a presence in Germany. Coincidence? Probably not, said Jill Finger Gibson, principal analyst at New York City-based Digital Clarity Group. In addition to… read more >
Tim Walters told me that some organizations realize they need to step back and rethink their strategy, and then there are others that may not realize it, but should. There are two key indicators something isn’t right about CEM: Organizations are approaching CEM wrong. Yes, we’ve been doing CEM for what feels like forever (at… read more >
