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DCG Podcasts: Why Did Pitney Bowes Acquire Borderfree and Real Time Content?

For a 95-year old company with deep roots in print postal services, adapting to today’s digital world is a formidable challenge.  Yet Pitney Bowes, the US-based, 10,000 employee company, has been making some strategic moves lately in order to do just that. In this podcast, Connie Moore and Jill Finger Gibson review Pitney Bowes’ recent acquisitions of Real Time Content and Borderfree, discussing what they add to Pitney Bowes’ product and services portfolio and how they illustrate the need for organizations to put customer experience management at the center of their strategies.

 


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