For decades, organizations have invested heavily in technologies that automate business processes, manage unstructured content, and track crucial customer and product data. For example, ERP, CRM and a litany of other enterprise suites, plus content and data management technologies, websites and digital channels (and many more tools) — have helped organizations differentiate their products and… read more >
DCG research and articles about: Connie Moore
11:oo am ET / 4:00 pm BST
If you are in the midst of crafting the right technology strategy for your company’s digital experience platform (DXP), if you are curious about how other companies like yours have set their strategies, if you are wondering if your DX team is on the right path . . . then this webinar is for you.
Connie Moore shares insights from Digital Clarity Group’s research on buyer preferences and strategies for assembling and deploying digital experience platforms. Connie can help you take the guesswork out of setting the right approach for your company with facts and figures from DCG’s surveys and interviews. A key issue for most organizations is the choice between building a multivendor platform from best-of-breed DX components or implementing a single vendor’s end-to-end suite of DX technologies. Connie presents the findings from DCG’s research on this burning question, plus others that keep business and digital leaders awake at night. Eric Dandurant from SDL explains how a handful of leading brands are proof points for DCG’s research.
Register to attend and receive a copy of DCG’s research report.
I just attended an interview at Appian World that’s particularly relevant to organizations focused on bringing process and data together for business transformation. The speaker was Martin Resch, Executive Vice President at Bank of the West. Michael Heffner, Global Financial Services & Insurance Industry lead at Appian, was the interviewer. The bank’s transformation journey started… read more >
Not too long ago, I posted a blog entry about how Briova used a simple but high-impact approach to provide a great customer experience. Here’s the post: Delighting customers doesn’t always require a huge investment and massive effort. The customer was me, and here’s what I liked: I just talked with Briova yesterday,… read more >
I just got this handwritten postcard from my mail order pharmacy (see below). It put a smile on my face and left me impressed that the company and this individual would take the time to reach out in such a personal manner. It’s just one of many steps the firm has taken to ensure that… read more >
In 2018, digital disruption will continue unabated, unsettling organizations that have already started down a digital transformation path. Why? Because recasting enterprises into a truly customer-driven culture is a very complex, challenging and slow process—requiring lots of executive time and resources, a deep insight into customer journeys, and a strong focus on organizational change… read more >
If you are seeking the latest best practices and implementation trends in business process management (BPM), you should look at the recent winners of the Workflow Management Coalition (WfMC) BPM Excellence Awards, described below, for a forward perspective. These winners, announced in December 2017, exemplify successful deployments around the world while also showcasing many of… read more >
Ever since the Web burst onto the scene in the early 1990s, with Amazon close on its heels in 1994, retailers have tried – and too many times failed – to staunch their declines in revenues and bottom lines. Fighting back trends ranging from stagnation to perilous decline, retailers have tested and launched a plethora… read more >
If you are like me, you’ve probably wondered what is so sizzling hot about robotic process automation. After all, two of its main selling points are 1) the ability for business users to write their own automation scripts (we’ve seen this before with Lotus Notes applications) and 2) providing a tool to automate manual activities…. read more >
In this report, Connie Moore looks at why business needs for DAM (digital asset management), as both technology and practice, are exploding within organizations of all sizes, driven by the seemingly unlimited marketing dependency on and consumer demand for rich media. In today’s digital world, it is no longer sufficient to master text. Customers, prospects,… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.