Traditionally, enterprise software projects were all about up-front licenses and follow-on maintenance fees. For a software vendor or channel partner, success was to get the job done and get paid. Little importance was placed on building a good long-term working relationship with the customer. But, as software vendors move to the cloud and to subscription-based… read more >
DCG research and articles about: customer loyalty
Living in greater Boston, I have a pretty decent choice of supermarkets along the price spectrum. At the higher end there is, of course, Whole Foods, the destination for products such as organic quinoa and $20 per pound imported specialty cheeses. In the middle are the chains such as Stop and Shop and Trader Joe’s,… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.
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IT Director of Applications,
Presbyterian Homes and Services