Alan Pelz-Sharpe, Digital Clarity Group Vice President and Managing Director of VOCalis, was quoted today in an article on CMS Wire about a new partnership between Google and Slack.
DCG research and articles about: Facebook
Will the new “Coalition for Better Ads” lead to, well, better ads, and encourage people to turn off ad blockers? The answer to the first question is a heavily qualified “maybe.” The answer to the second is . . . excuse me while I RO the F, LMAO. In other words, even if the effort does… read more >
Will it be “Ho, Ho, Ho” or “Oh, no, no” for retailers the 2016 holiday retail season? While holiday retail season is as important as ever – accounting for over 30% of annual revenue for some retailers – it’s getting ever harder to master, given the combination of budget constraints, tired infrastructures, changing consumer expectations,… read more >
A few years ago, when Facebook had a mere 500 million active users, it was betting on those users’ desire for breeding virtual pigs and building imaginary cities would evolve into a major revenue stream. However, revenues via FarmVille, CityVille and other online games did not pan out as expected (not helped by the precipitous rise and fall of… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.
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IT Director of Applications,
Presbyterian Homes and Services