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DCG research and articles about: HubSpot

Digital Clarity Group

Is HubSpot reaching an inflection point?

 This week HubSpot held their annual conference, drawing 19,000 devotees of the marketing solution to Boston. Think of it as a sort of mini-me version of Salesforce’s mega-conference Dreamforce. While I am not a fan of celebrity-heavy and technology light conferences, there was much to admire about InBound beyond Anna Kendrick and Serena Williams. For… read more >

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Hubspot’s Strength as an Integrated Cloud Suite

Yesterday CMS Wire’s Dom Nicastro published an article reviewing some of the exciting new features unveiled at Hubspot’s annual conference INBOUND16, in Boston, Massachusetts. In it, Digital Clarity Group Lean Analyst and Managing Director of VOCalis talked about their strengths as an integrated suite: “So part of that model,” he said, “is the ability to… read more >

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HubSpot – No Surprise – Promotes the Value of Inbound Marketing

Jake DiMare, Digital Clarity Group’s Head of Marketing, was quoted today in an article about Hubspot’s eighth annual report on the state of inbound marketing. About 45 percent of the respondents have 10 or less employees. Only 8 percent were larger than 1,000 employees and only 3 percent are billion-dollar-plus earners. “If you asked senior… read more >

Best Buy ditches the Agency of Record Model

World of Service Providers, June 2015

Each month, we put together a topical list of new & noteworthy happenings in the world of Service Providers. Look for information about digital agencies, creative shops, systems integrators, consulting firms, and everything in between. Here’s what’s been happening in the World of Service Providers – and why it matters –  for the month of June,… read more >


Announcing DCG’s Bringing the Power of Big Data to the Masses Report

Big Data is all the rage, yet many organizations are struggling to move beyond the hype and apply big data analytics in practical, measured steps. First, most big data investments to-date ($10 billion and counting according to IDC) have focused on “upstream” systems and tools for technical folks vs. apps and tools for people who… read more >

Digital Clarity Group

Meet us At Inbound Marketing Conference August 19-22

Friday August 16, 2013, New York – We’re happy to announce that two members from the awesome DCG team will be at Inbound Marketing Conference, August 19 – 22, 2013 in Boston, MA. Allen Bonde, Partner and Principal Analyst, and Elise Segar, Partner and Head of Client Relations, will be attending the conference. Inbound is… read more >

Digital Clarity Group

At the Crossroads: Can HubSpot Become the Next Salesforce?

Happy companies create happy customers. This is one of the themes that comes through when you visit HubSpot. That, and the fact that they measure everything and are particularly open – from their office environment, to the financials they post (as a private company), to the way they share a lot of content about their… read more >

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