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DCG research and articles about: merger

marketo

DCG Webinar Recording: Marketo Goes Private With $1.8 B Acquisition By Vista, What Does It All Mean?

On May 31, 2016 Marketo Inc. agreed to be acquired for $1.79 billion by Vista Equity Partners, a move that will take the marketing software and solutions company private. This all cash $1.79B deal for the category leader and sole hold out in a rapidly consolidating marketing automation space will impact its business, customers, and competitors. In this webinar recording, Digital… read more >

Free Developer Report

A Flurry of Private Equity M&A in Content Management Hits the CEM World

The CEM (customer experience management) world has experienced a number of content management system (CMS) mergers and acquisitions, with whispers of others on the way. The acquisitions of Sitecore, Episerver, and Ektron by private equity firms are the most prominent recent examples. This activity will only increase over the next year or two, and the… read more >

cms-connected

Dell To Name the Biggest Merger in Tech History

When Alan Pelz-Sharpe, Vice President & Managing Director VOCalis with Digital Clarity Group and previous guest on The CMS-Connected Show, explained the story behind the Documentum divestiture last month, he expressed his disagreement with many people who claim that Documentum is an old technology. He believes it is not true and believes the opposite to be… read more >

crownpeak-activestandards-merger

A Closer Look at the CrownPeak and ActiveStandards Merger

This week proprietary web content management system vendor CrownPeak merged with digital governance platform provider ActiveStandards. Jim Yares, former COO at CrownPeak, has been appointed as the CEO of the combined company. CrownPeak isn’t as widely known amongst technology buyers as some of its competitors. CrownPeak’s partner network and user/developer community is relatively small, and marketing investments… read more >

Publicis-Sapient-336x259

Publicis Groupe’s acquisition of Sapient: some customer implications

Building further on Scott’s post about the market implications of the Sapient acquisition by Publicis Groupe, he is right – the Publicis Groupe’s proposed acquisition of Sapient is different, as will be the impact on its customers. Past agency meldings have translated into little more than a name and executive leadership change. After all, many… read more >

No-More-Publicis-&-Omnicom_small

La mort de POG – No more Publicis & Omnicom

There is a wonderful quote from the French poet Anatole France that goes “J’ai toujours préféré la folie des passions à la sagesse de l’indifférence”.  Translated it is “I prefer the folly of enthusiasm to the wisdom of indifference.” In what was certainly a folly of enthusiasm, as well as apparently starting out as a joke,… read more >

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