Like so many things: eating healthy, exercising, flossing – we know we should do these things, but be honest – when was the last time you flossed once a week, let alone every day. Metadata (data that describe other data) is kinda like that. We all know it is important. We all know we should… read more >
DCG research and articles about: Metadata
This week Digital Clarity Group published a pair of fresh new tools. Created by Cathy McKnight, head of our consulting practice, they offer information, tips, and checklists to help your organization succeed with the adoption of a new Digital Asset Management system (DAM). While it is often an overlooked and misused tool, the Digital Asset… read more >
A Guide to Getting it Right with Digital Asset Management Metadata You may be thinking: We have gotten this far without paying attention to metadata; is it really that important? The answer is an emphatic yes! Without a metadata schema and strategy specifically designed and implemented for your organization the risk of mistakes due to… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.