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DCG research and articles about: Robert Rose


Manage Channels – Integrate Content

When you’re surfing the channels on television – you’re looking for great content. You may first try your “tried and true” channels. But you’ll ultimately land (and stay) on a channel because of the content, and not because it happens to be on HBO, or ESPN or NBC. As a recent New York Times article… read more >

Digital Clarity Group

Catch us at IMS San Francisco July 30-31

Join Digital Clarity Group analysts Allen Bonde, Cathy McKnight, Robert Rose, and Scott Liewehr in San Francisco July 30 – 31 at the Fort Mason Center. IMS Summit – San Francisco brings together CMOs, business leaders, agency executives, and their teams. Experience expert panels and great keynotes that discuss and engage around topics such as social business,… read more >


Content, Context, & Chaos – Have You Ever Been Experienced?

“Are you experienced?  Have you ever been experienced? Well I have.” Jimi Hendrix Have you heard? Customers are more empowered now, and we have to be really good at engaging them across a lot of digital channels. Okay, this is the part where I insert some insane growth numbers about mobile, social or how much… read more >

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