Wednesday December 4 2013, New York – Digital Clarity Group Partner and Principal Analyst Allen Bonde has recently published a groundbreaking study on Small Data called Thinking Small: Bringing the Power of Big Data to the Masses. As part of his expertise in this area, Bonde has been sharing his knowledge across different networks. His latest thoughts… read more >
December 12, 2013. Webinar. Presented by: Allen Bonde. read more >
Thursday November 14 2013, New York – A new piece by Allen Bonde, Partner & Principal Analyst at Digital Clarity Group, has been featured in Direct Marketing News. The piece entitle, “Think Small to Turn Big Data Insights Into Everyday Value,” was published on Monday November 11. It discusses the benefits of breaking down the barriers… read more >
Big Data is all the rage, yet many organizations are struggling to move beyond the hype and apply big data analytics in practical, measured steps. First, most big data investments to-date ($10 billion and counting according to IDC) have focused on “upstream” systems and tools for technical folks vs. apps and tools for people who… read more >
Monday October 21 2013, New York – Don’t miss Partner & Principal Analyst Allen Bonde speaking in an upcoming webinar Wednesday October 30th at 10:00am PST / 1:00pm EST. “Get Big Data Value from Social Media – A Webcast with Digital Clarity Group” will feature ideas and discussions around ideas such as: How social media… read more >
We all know the high-profile successes of consumer brands like Audi, Nike, Old Spice, and Pepsi on social media – for awareness and engagement, and increasingly, for driving social commerce. (See the Facebook Studio winners here and Shorty Awards for best use of Twitter here.) The trend to leverage social media for engagement continues as a… read more >
